Ed Orozco (Page 2)

Ed Orozco

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Why Default Settings Matter More Than You Think

People stick to defaults when that feels easier than changing them. That's why it's so important to nail your product's defaults. You get there by getting a deep understanding of your user's struggles. It's not easy, but it's incredibly gratifying for you and them.

Consolidation is your weapon against entropy

Entropy is the tendency of systems to become chaotic over time. Entropy is inevitable and it's part of everything, from thermodynamics, to your kitchen counter, to your app. Sometimes it's important to take a step back and look at how much variation has been introduced into

Towards design convergence

As industries mature, the solutions to their problems start to look similar.

Thinking at the right level of resolution

Working at the right level of resolution reduces distractions and gets you to solutions more efficiently.

Skills overlap

This over-specialization in careers is a by-product of XX-century-style industrialization, where each worker had a perfectly scoped role akin to a cog in a machine.

Start by writing

When people can share their thoughts in written form, they become more invested in the collective success of the project.

Don't take processes for granted

If you ever worked at a company where things seemed to flow, chances are one or more folks intentionally built and tweaked a foundation to make that happen.

On being a leader

Leadership is about finding the best way to move forward and inspiring others to join you on that journey

Augmented designers are the future

AI's integration into design has already begun, and those who learn to work alongside these tools will lead the way.