<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Ed Orozco · Product Designer</title><description>Product designer focused on velocity for B2B startups.</description><link>https://edorozco.com/</link><item><title>Revolut</title><link>https://edorozco.com/work/revolut/</link><guid isPermaLink="true">https://edorozco.com/work/revolut/</guid><description>Led a series of workshops that formed the foundation for the app&apos;s 2023 redesign, now serving 50 million customers worldwide. Developed patterns for securely onboarding millions of web app users while successfully aligning engineering, regulatory, and business stakeholders.</description></item><item><title>Synq</title><link>https://edorozco.com/work/synq/</link><guid isPermaLink="true">https://edorozco.com/work/synq/</guid><description>As first and only designer, I designed the experience that took Synq from demo to winning deals against the incumbent leader of the space.</description></item><item><title>WANDR</title><link>https://edorozco.com/work/wandr/</link><guid isPermaLink="true">https://edorozco.com/work/wandr/</guid><description>As founding designer, I was instrumental in scaling the team from 1—20+ designers. Under my leadership we increased our ACV by 10x and hit our first $1 million in revenue. I hired, led and mentored senior designers who went on to secure roles at Nike, Tesla, Twitter, Starbucks, Gitlab, Walmart, and Delivery Hero.</description></item><item><title>Zoios</title><link>https://edorozco.com/work/zoios/</link><guid isPermaLink="true">https://edorozco.com/work/zoios/</guid><description>Established the practice of continuously talking with customers, which informed strategic positioning initiatives and several product launches. I led and executed a full rebrand, which we launched in under a month, earning accolades from partners and customers..</description></item><item><title>Components.fun</title><link>https://edorozco.com/work/components/</link><guid isPermaLink="true">https://edorozco.com/work/components/</guid><description>A playground for prototyping interaction design ideas with real code — nested selectors, data tables, and micro-interactions, all built and refined outside of client work.</description></item><item><title>Hello, world</title><link>https://edorozco.com/hello-world/</link><guid isPermaLink="true">https://edorozco.com/hello-world/</guid><description>The blog is live. Here&apos;s how posts work and how to add new ones.</description><pubDate>Fri, 06 Nov 2026 00:00:00 GMT</pubDate></item></channel></rss>